Why SEO is important
SEO can help you build better relationships with your audience, improve the customer experience, increase your authority, drive more people to your site, give you an edge over the competition, and increase conversions, which means more sales, more loyal customers, and more growth for your business
While paid advertising, social media, and other online platforms can generate traffic to websites, the majority of online traffic is driven by search engines.
Search engines are getting smarter, but they still need our help.
Optimising your site will help deliver better information to search engines so that your content can be properly indexed and displayed within search results.
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